How do you keep up with innovation in the digital world?

A lot of hard work. We also both started what we’re doing at a young age and are the first generation that grew up with the internet – so at the moment we have a first-mover advantage. The generation after us might make our life difficult though, ha!

What are the Builders Club keen to start exploring next?

We want to dig deeper into combining filmed footage with digital art which will allow us to tell stories that no one has seen before. Furthermore, we’d like to work on our profile as a film director duo. But we rarely can think more than two steps ahead. It’s really just about doing one new thing, and then what happens next becomes clear.

How do you combine modern and heritage?

We take some of our inspiration from classic photography and art from 10, 50, or even 100 years ago. We then give this timeless inspiration our own contemporary spin – using digital tools such as new computer software to make the images and stories come to life in a new and exciting way.

Builders Club is a collective of Art Directors, Creative Directors and 3D Artists, directing and designing the most challenging international campaign content.