We were thrilled to be part of Hublot's latest campaign featuring their brand ambassador, Novak Djokovic. Joining the Hublot family in 2021, Djokovic stands alongside other sporting legends such as Pelé, Kylian Mbappé, Usain Bolt, and Dustin Johnson. This campaign unveils the newest addition to the Big Bang collection: the Big Bang Unico Djoko watch. The Big Bang Unico Djoko is equipped with advanced chronograph functions, boasts a truly unique material construction and weighs in at less than a tennis ball, making it a master in horology. This collaboration highlights the synergy between Hublot's innovative watchmaking and Djokovic's tennis excellence, showcasing a perfect blend of luxury, functionality, and athleticism. We produced and directed the campaign, which was shot over two days at Lee Valley Hockey and Tennis Centre in the Queen Elizabeth Olympic Park back in February 2024.