For the 2024 Paris Olympic Games, we reunited with Nike for their "Art of Victory" exhibition, transforming the iconic Centre Pompidou into a canvas for sport, culture, and innovation. Bringing the building’s legendary inside-out architecture full circle back to the footwear it inspired, we produced a variety of films and animations celebrating the brand's past, present, and future. Our work includes Nike A.I.R (Athlete Imagined Revolution); a film showcasing 13 concept sneakers co-created with world-class athletes, where cutting-edge technology meets human performance. A second film explores the heritage and design of Nike Air through tactile, ASMR visuals. A third piece celebrates the legendary Air Max 1, whose visible Air Unit was famously inspired by the architecture of the Centre Pompidou itself. Alongside these main films, we brought the iconic Statue of Victory to life and crafted a collection of playful animations exploring Olympic sports like basketball, skateboarding, and tennis.

Nike
Production Direction 3D Motion & Design